WHAT WE DO
Greenback is creating a solution for post-consumer waste plastic, which supports the United Nations’ Sustainable Development Goals. We are implementing an efficient, scalable and distributed plastics recycling process to provide brands with the fully verified recycled materials they need to meet their packaging sustainability objectives. We provide full transparency and traceability and support local economies to help them extract untapped value from their waste. In developing countries, we create fairly-rewarded, safe jobs and new income streams for thousands of waste pickers.
HOW WE DO IT
We are building a decentralised network of recycling plants near the sources of plastic waste, which we buy from local collectors. We use the infrastructure already in place and combine it with our advanced technologies to provide feedstock for the production of food-grade plastic packaging at scale. To evidence the recycled content in the packaging, Greenback uses its eco2Veritas Circularity Platform, based on blockchain and AI technologies, giving brand owners and consumers confidence from shelf to shelf.